Soho has been a popular area of London for a long time, with its quirky streets, dark corners and the colourful characters who reside in its bars and shops. Property in the area has historically been owned by private individuals, small companies and of course Soho Estate, but as the area has been regentrified, more traditional landlords are seeing its value, which is also being improved by the incoming Crossrail at Tottenham Court Road.