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How important is it to be represented in a tight market?

With the vacancy rate hovering just above 4% in the West End, it is becoming increasingly tighter with supply coming to an all-time low, due mainly to the fact there have been no new developments of any significance come to the West End market, how important is it for aspiring tenants to be represented? In my opinion whatever size, spec or budget you’re working to for your new office space it is vital to be represented when entering the market.